Social Media Marketing Tips
Managers of Facebook brand pages have noticed a change for the worse in the last couple of months. Their brand page reach – the number of fans that are seeing their posts – has decreased. For example, 12 weeks ago if you made a brand page post and noticed that by the end of the day that “100 people saw this post”, a similar post today would likely read “20 people saw this post”. Here’s how Facebook’s algorithm EdgeRank kicked your Brand Page in the teeth and what you can do to get back up:
Getting and Edge on Facebook’s EdgeRank

Managers of Facebook brand pages have noticed a change for the worse in the last couple of months. Their brand page reach – the number of fans that are seeing their posts – has decreased. For example, 12 weeks ago if you made a brand page post and noticed that by the end of the day that “100 people saw this post”, a similar post today would likely read “20 people saw this post”. Here’s how Facebook’s algorithm EdgeRank kicked your Brand Page in the teeth and what you can do to get back up:

Getting and Edge on Facebook’s EdgeRank